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SPCM 4520 (UGA)
Persuasion (3 semester hours)

This course can be taken
    -> as a print course

Lessons for this course can be submitted and/or be returned
    -> via U.S. mail
    -> via fax return from IDL

Begin the registration process for this course

Prerequisites: SPCM 3700 or permission of the department.

A study of the way in which beliefs, attitudes, values, and behavior are formed and changed.

Requirements: Eleven lessons and two examinations.

Instructor: Charles R. Gruner, Ph.D., Professor Emeritus, The University of Georgia.

Texts: Larson, Persuasion: Reception and Responsibility, 11th ed., Wadsworth Publishing Co., 2007