Conference and Meeting Management Certificate Program

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CMMC+ Expanded Topics
for Meeting Planners

Attend One Course or Both Sessions!

The Conference & Meeting Management Certificate (CMMC) program is expanding the curriculum to offer two expanded courses for the meeting/event planner who has been in the industry a minimum of three years. These relevant courses are designed to enhance your knowledge gained through planning and facilitating meetings and events, whether as an independent meeting planner or a corporate, government, or association employee. In this constantly growing and dynamic industry, you will benefit from attending one or both of our advanced courses!

CMMC+ Expanded Topics: EVENT MARKETING
Managing event logistics may come easy, but do you have the know-how to market your event for maximum return? In this 2-day course, you will take an event through the critical marketing strategies that you need to brand an event, drive attendance, increase media coverage, maximize fundraising, and develop sponsorship and exhibits to enhance profitability.

This hands-on course will guide you through event marketing strategies and engage you in developing customized marketing plans you can apply to your upcoming events. By the end of the program, you will complete a marketing project.

Spring 2008 Dates (Event #64076)
Two Saturdays: April 26 & May 3, 2008, 8:30 a.m. - 5:00 p.m. (1 hour lunch break)
15 hours; 1.5 University of Georgia Continuing Education Units (CEUs)
Instructor: Paige Havens
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CMMC+ Expanded Topics: PROJECT MANAGEMENT FOR MEETING PLANNERS
Event and meeting planning requires managing projects for effective use of resources, monies, and time. This 3-day workshop takes you step-by-step through the fundamentals of project management PLUS provides hands-on applications through team projects. The exercises are designed specifically for the meeting planner.

Spring 2008 Dates (Event #64077)
Three Class Sessions:
Friday, May 9, 2008, 5:30 p.m. - 9:30 p.m.
Saturday, May 10, 2008, 8:30 a.m. - 4:30 p.m. (1 hour lunch break)
Saturday, May 17, 2008 , 8:30 a.m. - 4:30 p.m. (1 hour lunch break)
18 hours; 1.8 University of Georgia Continuing Education Units (CEUs)
Instructor: Jan Smid, MPM, PMI Global Registered Education Provider (#1291)
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Essential Benefits
 •  You will enhance and refine skills necessary for profitable and successful meetings
 •  You will gain additional methods necessary to manage small to large projects efficiently and effectively
 •  You will design and develop materials to be used in future assignments

What do successful graduates earn?
You will earn a Certificate of Attendance and University of Georgia Continuing Education Units (CEUs) upon your successful completion of the course assignments and 100% attendance at Advanced Topics course.

Site Location
All courses will be held at the University of Georgia at Gwinnett, Gwinnett University Center, 100 University Center Lane, Lawrenceville, GA. Lunch is not included with any of the sessions.

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