If this is your first visit to our web site, would you please take our short survey? Click here for the survey. Proudly presented by: Course Pricing The standard course fee is $989 (US Funds) per person. If you or a company colleague holds a current membership to one of our supporting associations, a course discount is available. See the details in the grid below. Group Discount Enrollment Agreements Group enrollment agreements are available for organizations registering multiple students within a 12-month period, based on the size of the group. To inquire further about group enrollments for your organization, contact Pamela Bracken at +1-706-542-6692. Principles of Marketing Research Course Per Person Individual Non-Member Rate $989 Member Rate * $829 Group Enrollment 10-24 participants $779 25-49 participants $759 50-99 participants $729 100 or more participants $699 * A $160 discount per participant is granted to organizations with current members in any of our supporting associations: ARF, AMA, CASRO, ESOMAR-World Research, MRA, MRIA, PBIRG, PMRG, TTRA and to attendees of IIR conferences within 12 months of enrollment. Prices are listed per person in U.S. funds and are subject to change. Required Textbooks The two required textbooks for the Principles of Marketing Research are: Marketing Research: An Applied Orientation 2006 (5th Edition) by Naresh Malhotra. ISBN 0132221179 A Preface to Marketing Management 2008 (11th Edition) by J. Paul Peter and James H. Donnelly, Jr. ISBN 0-07-338096-2 Textbooks editions are subject to change when new editions are released by the publisher. Textbooks must be ordered separately from your course enrollment. The books will be shipped independently of your course materials so you should allow extra time for their delivery. You may order these textbooks from any textbook vendor/supplier or you can order from MBS Direct at 1+1-573-446-5299 or +1-573 446-5254 or 1-800-325-3252 (U.S. only). If ordering online from our suggested vendor, MBSDirect, select the following buttons/links from the MBS Direct Web site: — Order My Books — Princ of MRKT Research then click on button labeled Submit Course ID Selection Contact us at questions@georgiacenter.uga.edu, +1-706-542-3537, or +1-800-811-6640 (toll free in the U.S.) Privacy Statement All contents copyright © 2009. University of Georgia Center for Continuing Education. All rights reserved. URL: www.georgiacenter.uga.edu/is/mr/books_and_prices.phtml