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About MRII

Founded in 1995 by a consortium of industry leaders, the Marketing Research Association International (MRII) is a not-for-profit organization with the mission of fulfilling the essential continuing programs for the marketing research profession. In partnership with the University of Georgia, MRII presents the Principles of Marketing Research and Principles of Pharmaceutical Marketing Research; and the Principles of Mobile Market Research courses to fulfill the educational needs of marketing research professionals worldwide.

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Principles of Marketing Research and Principles of Pharmaceutical Marketing Research are endorsed by all major industry associations, and have delivered fundamental training in the core skills of consumer, opinion, and survey research to more than 7,000 practitioners from 98 countries.

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E-mail us to learn more about MRII and our certificate courses.  pam [dot] bracken [at] georgiacenter [dot] uga [dot] edu (Inquire Now)

Kasey Arnold